With the onset of COVID-19 last year, a massive transition to virtual operations was experienced in companies around the world. Online customer interactions jumped to 58%, up 22% from pre-pandemic numbers. Not excluded from this trend is the medical device industry, a...
As the rapid scientific fight against COVID-19 continues, a new compound from sea squirts, found exclusively in the Mediterranean Sea off the coast of Spain, has been identified by researchers as a promising step forward in combating the virus. Perplexing and...
In our first webinar of 2021, GreenLight Medical partnered with vendor credentialing service, symplr, to provide key insights surrounding challenges faced in 2020, lasting changes in the medical sales workflow, and innovative approaches moving forward into a new...
For health systems looking ahead to 2021, new medical technology introduction may be both a necessity due to COVID-19 and an opportunity for innovation. However, implementing, adopting, and tracking new technology in a virtual environment requires an active approach...
Following highly anticipated announcements, the FDA has authorized and recommended the Pfizer-BioNTech COVID-19 vaccine and Moderna’s mRNA vaccine for Emergency Use Authorization. Additionally, vaccines from AstraZeneca and Janssen (J&J) are currently in...
With the development of value analysis committees, the business model for medical device sales has been evolving to meet the newfound needs and demands of hospital systems across the country. The ripple effect of COVID-19 has only amplified sales disruption, and in...